Engagement Cloud Earns Spot in 2026 Gartner® Magic Quadrant™ After Rebrand
Engagement Cloud, a personalisation platform led by executive Joanna Milliken, has been recognised in the Gartner® Magic Quadrant™ 2026. The platform, recently rebranded from Emarsys, launched its enterprise edition on 19 February with advanced tools for large businesses. The newly rebranded Engagement Cloud integrates robust internal infrastructure with customer experience tools. It uses artificial intelligence to create personalised connections at scale while maintaining efficiency and responsibility.
The enterprise edition is designed for organisations managing multiple brands, regions, and teams. It provides enhanced data governance and management features tailored for complex business structures. Further updates to the platform are expected in the near future. These will build on its existing capabilities in real-time insights and AI-driven personalisation.
Engagement Cloud now stands as a recognised solution in the 2026 Gartner® Magic Quadrant™. The platform's enterprise edition expands its reach to large-scale businesses with multi-brand operations. Additional improvements are planned to strengthen its offerings.
