Venture Catalysts scores 9.6X return with Pee Safe's $200M valuation exit
Venture Catalysts has fully exited Pee Safe, a hygiene-focused brand, during its recent $32 million Series C funding round. The early-stage investor achieved a 9.6X return on its original investment, marking one of its most profitable exits to date. The deal also delivered a 30.53% extended internal rate of return (XIRR) for the firm.
In the same funding round, Venture Catalysts raised ₹150 crore (around $18 million) through a mix of primary and secondary transactions. This valued the company at $200 million, reflecting Pee Safe's strong growth in recent years.
Venture Catalysts first backed Pee Safe in 2017, joining its pre-Series round worth $1 million. Since then, the hygiene brand has expanded significantly, raising over $45 million in total funding. It has also shifted from a purely digital model to an omnichannel approach, with products now stocked in more than 50,000 retail stores across 100 cities.
The company's financial performance has improved markedly. Over the past two years, Pee Safe recorded a 45-50% year-on-year revenue growth. Additionally, it cut its net loss by nearly 69% in the financial year 2025, demonstrating stronger operational efficiency. Venture Catalysts has built a strong track record since its launch in 2015. The firm has invested in over 400 startups, with notable exits including Koovers, Cusmat, and Insurance Samadhan. Its exit from Pee Safe further strengthens its reputation as an early-stage investor with a keen eye for high-growth opportunities.
The exit highlights Pee Safe's rapid expansion and financial turnaround. With a valuation of $200 million and a presence in 100 cities, the brand has solidified its position in India's hygiene market. Venture Catalysts' return of 9.6X and 30.53% XIRR underscores the success of its early bet on the company.