Finest Retreats quietly expands into Cornwall with 25 new cottages
Finest Retreats has taken over Forgotten Corner Holiday Cottages, adding 25 properties in the Cornish villages of Kingsand and Cawsand. The deal was carefully timed to avoid disruption during the busy summer season and took six months to complete.
The acquisition comes at a time of slower growth in the UK holiday-lettings market. Despite this uncertainty, Finest Retreats has moved forward with the purchase, ensuring Forgotten Corner continues to operate under its own name. All local staff have been kept on, and the company plans to maintain the existing relationships with property owners.
Finest Retreats also intends to expand the brand’s reach by improving marketing and distribution. Since the integration finished, other local owners have already approached the company about potential partnerships. This has led Finest Retreats to explore further opportunities with independent, owner-managed agencies across the United States.
The takeover strengthens Finest Retreats’ presence in Cornwall while keeping Forgotten Corner’s identity intact. With 25 new properties added to its portfolio, the company now looks to build on this growth by working with more small agencies. The move signals a strategic push despite the current challenges in the holiday-lettings sector.