Skip to content
Unveiling the Next Big Investment Opportunities — science — health-and-wellness — fitness-and-exercise — manufacturing — industry — finance — retail — interior-design — cooking — transportation — outdoor-living — fashion-and-beauty — food-and-drink — lifestyle — dining — investing — wealth-management — home-and-garden — home-improvement — baking — personal-finance — global-cuisines — business — Investment Opportunities

Disruption Unveils Hidden Strengths: Companies and Humans Adapt

From unprofitable vaccine production to dormant digital capabilities, companies and humans are discovering the value of what was once deemed useless. As change continues, recognizing and activating these hidden strengths may prove crucial.

,   and  Administrator
1 min read
In this image we can see ancient architecture, poles, water, trees, plants, houses, and ground.
In this image we can see ancient architecture, poles, water, trees, plants, houses, and ground.

Disruption Unveils Hidden Strengths: Companies and Humans Adapt

In the face of disruption, such as the COVID-19 pandemic, companies and humans alike have found unexpected strengths in what was once considered useless or redundant. This news explores how preparedness and preserved diversity, in both business and genetics, have proven crucial.

In the 2000s, companies like Moderna, BioNTech, and CureVac maintained unprofitable COVID-19 vaccine production capacities. This foresight allowed them to respond swiftly to the COVID-19 crisis. Similarly, some humans carried genetic variants that made them resistant to the virus, which didn't yet have a name in December 2019. These variants were ancient adaptations to long-forgotten pathogens, considered 'useless' until the virus emerged.

Organisations that survive disruption recognize and activate dormant capabilities. Kodak's digital imaging capabilities, developed in the 1970s but shelved, could have been their salvation during the digital photography explosion. Likewise, companies with 'excessive' remote working infrastructure and 'redundant' supply chains found these aspects essential for survival during the pandemic. Risk management processes that felt 'bureaucratic' also became crucial for business continuity.

Researchers at the University of Nottingham discovered that certain genetic capabilities cluster together in predictable patterns, while others mutually exclude each other. This has profound implications for organisational strategy. Evolution preserves 'useless' diversity, while businesses systematically eliminate it in the name of efficiency. The age of hoping preserved inefficiencies will prove valuable at some point is giving way to predicting which combinations will create compound advantages when circumstantial change has begun.

The COVID-19 pandemic has underscored the importance of preparedness and preserved diversity. Companies and humans alike have found unexpected strengths in what was once considered useless or redundant. As we navigate a world of constant change, the ability to recognise and activate dormant capabilities may prove crucial for survival and success.

Read also:

Related

Latest